Heineken | Worlds Apart | #OpenYourWorld (Videos)


Heineken | Worlds Apart | #OpenYourWorld (Videos)


Heinken’s ad features people who disagree on issues like climate change, feminism, and transgender rights. The ad shows them getting to know each other at first doing a task. Then, they are shown short videos that reveal their true opinions. Finally they are asked if they want to talk about their differences over a beer.

The video is free but YouTube requires a sign-in since this is an alcohol ad.

[From the YouTube video description: Heineken presents ‘Worlds Apart’ An Experiment. Can two strangers with opposing views prove that there’s more that unites than divides us? ]


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“Heineken | Worlds Apart | #OpenYourWorld (Videos),” Anti-Racism Digital Library, accessed December 3, 2022, https://sacred.omeka.net/items/show/210.